MTM Standard, the newly established record label with Georgia State University and the School of Music, debuted four student recording artists March 3. This is the first series of releases with more coming throughout March and April.
(Omar Ruiz- fourth year, Music Production & Recording)
MUMBLEBEE – “Cut You Loose”
(Moya Freeman- third year, Music Production & Recording)
ARIZÉ– “Blood Diamond”
(Arize Okolo- fourth year, Media Entrepreneurship)
40IV– “Another Moment”
(Simon Huaman- second year, Music Production & Recording)
This project is a seed grant as part of Georgia State’s first-ever Research Innovation and Scholarly Excellence challenge, or Project RISE. MTM Standard serves as an incubator for artists, creatives and aspiring music executives looking to jumpstart their careers while still in school. The group focuses on three main areas: recording/music production, label services/distribution and sync/licensing. These focus areas are a collaboration of curriculum currently being taught in Music Industry courses within the School of Music and relationships being fostered with external industry partners and advisors. The goal is to be a competitor in the music industry while releasing the best quality music with cutting-edge rollout and marketing plans.
Music Industry Professors Al Thrash and Ben Yonas have been mentoring students to manage every aspect of the music release process. From project management and production to booking and business operations, it is the students who are running the show.
“Our music industry program is recognized for constantly producing some of the top future leaders of the music business in Atlanta and beyond,” Thrash said. “Forming a music group on campus that is integrated into our rigorous curriculum furthers our commitment to experiential learning that fosters collaboration within the university, entertainment industry and global community. I am incredibly excited for the students, and I can’t wait to see how they launch artistic and professional careers and build MTM Standard into an empire.”
To stay informed and be the first to hear the latest music drops and updates, text “MTM” to 678-263-2572.